Even the best photos need a good caption to catch the eye and get a good coverage. Do you know how to easily write the best Instagram captions?
Want your Instagram posts to achieve better results? Who would not want to! The problem, however, is in another: how to do it?
You can read in many places on the Internet that you have to take care of the photos you publish.
However, this is not always enough to achieve success. Even the best IG pics need a good caption that can positively impact the post’s organic reach!
How to do it? It’s easier than you think!
What is the difference between the Instagram captions on and the text in BIO?
Before we show you the best ways to get a great caption on IG, however, we need to sort things out.
First of all: An Instagram caption is NOT the same as a bio .
The caption on Instagram is the content you post under your photos. It is visible to the user when viewing the post from the feed or after selecting a specific photo from the profile pages.
The caption on IG can contain a maximum of 2,200 characters with spaces (that’s really a lot!) And up to 30 hashtags … but better limit yourself to a maximum of a few. Why? We explain this later in the text .
In turn, bio is a text that almost everyone will notice immediately after entering the selected profile. This is a space for up to 150 characters that can be filled in by any user. Importantly: in the bio you can include a maximum of one clicked link!
Although the captions on Instagram and bio profile are text, there is a big difference between these issues. First of all, they differ in function!
Bio most often has two functions: image and information . Captions under Instagram posts are more varied, for example, they can:
- Meet an economic goal, e.g. encourage the purchase of a product;
- Strengthen a personal brand;
- Have a positive impact on the created image;
- Engage content recipients and encourage, for example, comments;
- Share knowledge with followers;
- Deliver new news about the user’s daily life.
Why is a good IG caption so important?
You already know how the caption on the Intagram differs from the text in the bio . However, you probably have one important question in your mind – what’s all the fuss ?
Good Instagram photo captions are really important and are a vital part of any good post. If you are one of those people who pay attention only to photos and don’t think too long about the caption, it’s better to change your approach as soon as possible!
Why? See only what you can gain from them!
What can Instagram photo captions give you?
A good text under a photo is at least a few important benefits that will give your profile a kick! By working on content in a post, you can gain:
- Additional highlighting of the post , thanks to which your recipients will spend longer time on your post. This in turn positively affects the algorithms, so you will get better coverage!
- A chance to deliver more content , so your followers get to know you and what you consider important better.
- More comments that will contribute to the increased reach of a single post! All you need to do is use the techniques from the bank of ideas described by us, and the number of commenters will surely increase!
- Professional image , after all, you take care of every detail of your profile …
- … Which will translate into a greater chance of cooperation with other brands! Organizations analyze Instagramers and Instagramers very carefully, and good captions on IG tell them that Influencer is serious about this medium and the content posted.
These are just a few of the benefits, but there are many more! However, this is certainly enough for you to be aware of the importance of a good caption on Instagram. However, a problem remains to be clarified: what makes the IG label good?
What do you need to remember when creating an Instagram caption?
If there was one simple definition that would allow you to quickly judge the quality of your Instagram post, the world of influencers would be much simpler.
The trouble is, there’s no one golden rule as to whether your fast is good and will go round the entire IG.
It may also happen that a great photo and interesting caption do not translate into a good coverage! In posting your photos on Instagram, you can never be sure whether the post will be successful. A good caption can increase your chances of success.
Below are some golden tips from Instagram experts to help you create the best Instagram captions!
- Write succinctly , avoid long sentences and blocks of text!
- The caption of the post must be related to the photo.
- Use only a few hashtags and avoid the so-called blocked hashtags! It is also worth creating your own original tag.
- Write in the recipient’s language . Use the vocabulary that your followers use every day!
- Avoid links in the caption below the post , because they are unclickable anyway and may negatively affect the post’s reach.
- Take care of the aesthetics of the caption on the Intagram. Remember about emotes, text breaks or various types of dashes. Remember: use everything in moderation, otherwise the effect will be counterproductive!
- Finally, remember: even the best caption won’t help you when your photo is dim .
Proven ways to get the perfect text under a photo on Instagram!
Are you looking for caption ideas for Instagram that will increase engagement on your post?
Anyone can get stuck when no good idea wants to come to mind. At such moments you can reach for our bank of ideas with great types of captions under the IG post!
Loose thoughts
Something inspired you and is still in your head? Use it!
Tell your audience about how you came across the thing that bothers you. Explain what this means for you. Also, be sure to encourage followers to discuss it! You can achieve it, incl. by asking them a question or putting forward your thesis, especially if it is against the usual beliefs.
Ask a question
Use a simple mechanism: many people really like to be asked for feedback and will be happy to share their opinion!
This type of caption has great potential for all kinds of collaborations. Influencer can show in the photo, for example, two elegant dresses. In the caption, in turn, she may ask a question about which one should she wear. Dozens of comments guaranteed! Remember: open-ended questions will be even better because they guarantee unique answers!
Use your emotions
Are you pissed off and maybe happy as ever? Capture it and review it because people love emotions!
It is enough for your message to be honest and describe in an interesting way why you have such emotions, and people will be happy to read it! Tell your followers what happened and how you feel about it, and you’ll definitely get better organic reach!
Storytelling
According to research, users love all kinds of stories , including in advertising! So why not use this phenomenon in your Instagram captions?
Below are three proven ways to tell stories that almost always work! All because of human love for all kinds of fairy tales, legends and ordinary stories or reports.
- Short story posts will be great when you want to describe an important event from your perspective. Be sure to add to this the emotions that were with you!
- The story of the photo , on the other hand, is perfect as text underneath the photo from the past. After all, behind each photo there are many interesting events that just beg to be told! In retrospect, they can be even more fun!
- To describe what is happening now, we suggest a caption of the day on Instagram , which can be additionally enriched with plans. This type of content is especially recommended to creators who want to be in constant contact with their recipients.
What do you need to keep in mind when creating this type of post? Bet on short sentences, dynamic verbs and stick to the main plot , and the story will interest many followers!
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Simple tricks thanks to which you will quickly write the best captions for Instagram
A good idea for a caption under a photo on Instagram is not everything. It is equally important to make it properly.
For this reason, we share with you proven advice that will allow you to create even better content for your photos. The methods we describe are really simple, so it is even more worth using them!
What do you need to keep in mind to create Top IG Inscriptions in 2021?
- Use only as many hashtags as needed . Don’t overdo it, as it won’t look good and the algorithm may consider it SPAM.
- Don’t be afraid of emotes! They perfectly fill the space in the text and allow for a better look of the caption.
- The most important information must be at the very top of the caption , otherwise someone may be missing it!
- Use enters , thanks to which you will create space for the text.
- Before writing a post, list the most important things to convey in points . This will allow you to better prepare the text for the photo.
- Make sure that the first line of the text catches the eye and encourages you to read the text further
- Use CTA , i.e. different types of calls to action. Ask questions and encourage specific activities, such as signing up for a webinar.
- Write to one person . Thanks to this, the recipient feels distinguished and is more likely to answer the question asked when you use the second person singular in the caption (e.g. What do you think?)
What are the most common misspellings on IG?
You already know perfectly well what the caption on the Intagram should be in order to attract the attention of others. But what should you beware of? We have reviewed various Instagram posts especially for you, so we present a list of the most common mistakes below!
- A block of text that almost anyone will reject. Use enter max. Every 20-30 words!
- No emotes to make text look very dry. Another mistake is their excess , which makes the whole thing infantile.
- Writing to a group of people , rather than to a specific audience. As a result, the recipient has the impression that the text may not be directed at him.
- Linguistic errors , such as spelling or syntax. Avoid it like the plague!
- Spam with hashtags that looks unprofessional and may reduce the reach of the post.
Summary
You already know almost everything about creating the perfect captions for Instagram! Therefore, now it’s your turn – to work! In the comments, show off your ways to create a great caption. Let me know which of the proposed techniques you like best!
Do you want to know the Instagram app better? Read our other articles:
- Original names for Instagram
- The most popular hashtags on Instagram
